Art Direction // Copywriting // Production
Every night out is a story of wins and losses; of strikes and gutters.
Of cabs in the rain; of bullseyes; of singing off key; of a perfect throw over a perfect pint over a perfect conversation; of having to walk home; of catching the sunrise while you do.
The night, too, is for sport. And they are the champions.
Equating the drama, spectacle, thrill and excitement of sport to nightlife/city culture and lifestyle through social play, as told through a series of vignettes and a deep love for cheeky language and sophomoric comparisons.
You can tell that everyone loves an idea when no one wants production to wrap. <3
Creative + art director and producer // designer // crafter of moments where culture, humans, and brands playfully intersect // optimist // mental health advocate.
(Some) clients include: Nike, Alaska Airlines, Getty Images, American Express, Blossom Brothers, Puma, Intel, Autodesk, Google, IBM, GE, Sage, Tableau, Vinn Vodka, Royal Pets, NET10.
(Some) collaborations include: Thesis, Cinco Design, Fiction Tribe, Laundry Service, W+K, Swift, Sparkloft, 3/Thirds.
PDX, NYC, LA
effort eleven
Danny Palmer //creative + art director, producer