Alaska Airlines
"Better Sweater"

Alaska Airlines
"Better Sweater"

Concept // Art Direction (concept) // Script Direction

Obnoxious holiday culture get under your skin? You may want to turn away then, because we're having too much fun over here.

We celebrate the ugly sweater – it's comfy, it's goes with anything, and it reminds us of our favorite time of year: where we wear whatever we want to the airport, rocking our favorite song, and skip the line on Alaska to go and visit the people we love, and who love *us*. No matter what we are wearing.

Digital & social. Partner: John Preskitt

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//bts

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//creative reel

@dannyprose

Creative Direction // Art direction // Design

Creative Direction // Art direction // Design

@dannyprose

//creative reel

@dannyprose

Creative Direction // Art direction // Design

Creative Direction // Art direction // Design

@dannyprose

//creative reel

@dannyprose

Creative Direction // Art direction // Design

Creative Direction // Art direction // Design

@dannyprose

Creative + art director and producer // designer // crafter of moments where culture, humans, and brands playfully intersect // optimist // mental health advocate.

(Some) clients include: Nike, Alaska Airlines, Getty Images, American Express, Blossom Brothers, Puma, Intel, Autodesk, Google, IBM, GE, Sage, Tableau, Vinn Vodka, Royal Pets, NET10.

(Some) collaborations include: Thesis, Cinco Design, Fiction Tribe, Laundry Service, W+K, Swift, Sparkloft, 3/Thirds.

PDX, NYC, LA

//conversation

//conversation

danny

danny

danny

danny

//creative + art director, producer

effort eleven

Danny Palmer //creative + art director, producer